Market Research | Ink World (2024)

FAQs

Who is the largest market research company in the world? ›

Leading market research companies worldwide by global research revenue 2016-2022. In 2022, the leading market research company in terms of global research revenue was Gartner, generating approximately 5.5 billion U.S. dollars. In the same year, American company IQVIA accrued almost 5.45 billion U.S. dollars.

How much does a Market Research Analyst make in California? As of Sep 3, 2024, the average annual pay for a Market Research Analyst in California is $71,252 a year. Just in case you need a simple salary calculator, that works out to be approximately $34.26 an hour. This is the equivalent of $1,370/week or $5,937/month.

Another side hustle worth exploring is market research. Before launching products to the public, companies often test run them with potential users to get feedback.

Market Research Future is a legitimate company providing credible market information in its reports. MRFR is certified by the European Society for Opinion and Marketing Research (ESOMAR). MRFR procures data from purchased databases, SME journals, and pertinent databases from third-party vendors.

The Big 4 firms in management consulting are Deloitte Touche Tohmatsu (Deloitte), KPMG International (KPMG), PricewaterhouseCoopers (PwC), and Ernst & Young (EY).

1. Freelancing. Freelancing is a tried-and-true way to earn extra money and deserves a top spot on any list of easy side hustle ideas. Freelancers deliver work on a per-project basis for one or more clients and you can schedule it in your spare time.

Probe Market Research

Some of the nation's largest companies work with Probe Market Research to learn about consumer behavior . Probe focus groups meet in person, online or by phone. Compensation begins at $50 per hour and goes as high as $400 per hour for some in-person focus groups.

Often an outspoken critic of traditional research, Jobs has been quoted in an interview with Fortune saying: “We do no market research.

Many factors contribute to the cost of a market research project, and it will be different from company to company. Please consult with your consultant for the exact amount, but in general, expect to spend around $15000 – $25000 for a qualitative or quantitative custom market research project.

Amazon spent the most on research and development in the fiscal year 2022, with over 73 billion U.S. dollars. Meta, Alphabet, Apple, and Huawei rounded out the top five of companies with the highest R&D spending that year.

What is the largest research group in the world? ›

Chinese Academy of Sciences (Beijing, China)

As the world's largest research institute, CAS has over 100 research institutes, a total of three universities, and over 70 thousand full-time employees working towards maintaining its glowing reputation.

Global powerhouses in the market research industry

The leading market research companies have included Kantar (UK), Gartner (U.S.), IQVIA (U.S.), Ipsos (France), and Salesforce (U.S.). Gartner was the largest market research company worldwide in terms of revenue in 2022.